GrowthMarketingAdvisor

“Kelly is an phenomenal manager and mentor, and one of the strongest marketing leaders I've worked with. She gives thoughtful feedback, supports her team, and creates an environment where people can do their best work and grow. She also brings a great balance of strategy and execution, with a very metrics-driven approach…”

“I had the opportunity to work closely with Kelly, and as a Product Marketing leader, she was a constant source of learning. She brings deep expertise across ABM, digital advertising, content marketing, and SEO/SEM, and helped transform our marketing efforts into a global demand generation engine. Kelly has an exceptional command of metrics, and working with her sharpened my own approach to measurement and performance. She consistently pushed us to think beyond the status quo…”

“I feel incredibly grateful for the opportunity to work with Kelly and start my career in marketing under her mentorship. Kelly taught me invaluable lessons in B2B marketing and marketing analytics. She always took the time to share the context and provide constructive feedback, which helped me grow as an analyst. I remember being deeply impressed the first time I saw her leading our team meeting. Kelly always orchestrated everything smoothly while fostering a collaborative and supportive…”

“Kelly and I worked and collaborated closely at Arkose Labs. She is an exceptional leader and builder of high-performing teams, inspiring direct reports and those around her to innovate, be creative, and be their best. She is a modern demand generation executive, deploying new strategies, inventive approaches, and delivering exceptional results especially with regards to ABM. I'd work with Kelly again, and I highly recommend her. Looking to take your marketing up a couple of notches? Definitely turn to Kelly.”

“Any organization would be extremely lucky to have Kelly on board as a demand generation or marketing leader. Kelly joined Arkose Labs during a particularly tumultuous time, characterized by layoffs which affected 50% of the marketing organization. During that time, she quickly assumed an unexpected leadership role in the absence of a CMO, and led the marketing team with grace, humility and poise, ensuring to partner with all key stakeholders to help establish some sense of normal an…”

“I would describe Kelly as an extremely hard-working, results-driven marketing leader, manager, and advisor. She is true role model to me. Her experience as a demand gen leader and her expertise in many areas of marketing such as integrated campaigns, ABX, field marketing, marketing operations and analytics is invaluable and inspirational. During our time working together, Kelly demonstrated an exceptional ability to lead, strategize, and execute successful marketing campaigns with great attention to detail. She also helped her team members, including myself, go through multiple organizational changes and provided us with inmense support…”

“It is my pleasure to recommend Kelly Liu. She came into Arkose Labs at a very tumultuous time with executive changes and layoffs. Through her leadership, I and the rest of the BDR team were able to focus on our tasks and produce quality results. She was the go to with questions and issues surrounding salesforce, marketing events, and marketing campaigns. Always working to make sure that the marketing and BDR team were fully supported and had all the necessary tools to do our jobs to…”

“Kelly is an exceptional demand gen and growth marketing leader. Soon after she joined, our company had layoffs that left our marketing team very lean. Kelly and I partnered closely together to navigate change while keeping leads flowing. She stepped into an unexpected leadership position with humility and intelligent action, being the leader we all needed during an uncertain time. When working together, I admired her ability to bring proven methods to the table, establish processes and reporting, leverage the right resources and agencies, and drive strategic ABM campaigns under tight timelines. Her depth of knowledge and aptitude for building a scalable demand gen function is top notch. I highly recommend Kelly…”

“Having worked with Kelly for over 3 years I've come to learn she holds multiple, multiple talents as it relates to both marketing & demand generation. Her keen attention to the finer details, managed process, utilizing bench-marked data, optimizing workflows and continued interest in cutting edge tech are just a few of her many marketing attributes and talents. I highly recommend Kelly.”

“As a direct report for Kelly, she taught me how to not only excel at the core elements of my job, but also learn how to move my career to the next level. With the fast-paced growth of Arctic Wolf, I was privy to see her expand her team and quickly take on new responsibilities, all while having the time to teach this information back to her employees…”

“Kelly is the ultimate demand generation professional. She is extremely data driven and her ability to identify the best marketing programs to deliver results is incredible. We could not have delivered the aggressive marketing targets without her focus and leadership.”

“Kelly is an outstanding person to work with. I have appreciated her well crafted marketing campaigns and ideas. Kelly helped grow Proxim awareness over the years and aided the sales dept in revenue. Most importantly she has a positive & magnetic personality that everyone enjoys being around. Wherever she goes in her career, her talent will bring success to the company she works for.”

“Kelly has always gone above and beyond the call of duty and never failed me or my team. Always paying close attention to the details, while also keeping a trained eye on the 'big picture', Kelly works extremely hard to make sure that our company gets as much as possible from each marketing dollar spent. I've always particularly appreciated Kelly's ability to keep initiatives going and ensuring that commitments and action items don't lose momentum as they can often do. I've always appreciated working with Kelly and have a great deal of respect for her and her work. Thank you Kelly!”

“I've really enjoyed working with Kelly. She has made valuable contributions to my regions sales success and this can be seen clearly on the bottom line number. Kelly can be relied upon for new ideas and new ways of achieving a cost effective marketing presence. I would thoroughly recommend Kelly for any marketing role where experience, management and a fresh perspective are prerequisites.”

“It was a pleasure to work with Kelly at Proxim. She has an outstanding work ethic, and consistently drives to meet deadlines and deliver results. She has a comprehensive understanding of multi-tier sales channels and implementing promotions and plans with partners. She is an overall great person, and gets along great with everyone. She's a key asset to Proxim.”

“Kelly is one of the best colleagues I have ever had the chance to manage. From the first day she arrived at Proxim, she had an immediate effect on our global channel partner program. She was instrumental in the complete re-organization and revamping of the program, and as a result, she drastically improved our channel partner relations and increased the effectiveness of our program. Not only is she incredibly talented, but she is a pleasure to work with as well. I would highly recommend Kelly to anyone.”

“Kelly is a great asset for the International Sales team. She is focused and result driven. Kelly has the right no nonsense mentality to get things accomplished and targets met. Her insight in International channel marketing has enabled us to create our new appealing partner programs.”

“Kelly is ... well ... outstanding. She's accomplished more in her time in the marketing department than a whole team of others had before her. She knows how to generate useful ideas and then is skilled at carrying them out. When she takes on a project, she knows how to understand it at the necessary level and to marshal resources to get it done. I've enjoyed collaborating on projects with Kelly even though I've been one of those she's needed to lean on at times to get things done…”